/ use case 008 · visit analytics

How many came in, where they
spent time, what they walked past.

Footfall at the door. Heatmaps by aisle, shelf, or zone — the parts of the floor that earn their rent and the parts that don't. All from CCTV alone — no beacons, no apps, no app-store data-protection grief. Looking for vehicle analytics on a forecourt or car park? See forecourt analytics.

deployed in · retail · showrooms · venues · museums · public spaces
/ what we detect

Three signals from your existing CCTV.

a / footfall

How many came through the door?

People counted at every entrance, by direction, by 15-minute bucket. Day-on-day comparison, weekend-vs-weekday, weather-adjusted. The clicker at the door, made obsolete.

b / dwell heatmaps

Where do they actually spend time?

The most-visited shelf, the aisle people walk past without stopping, the display that holds their attention. Aggregated across days; the heatmap tells you what's working without naming a single person.

c / route patterns

The path through the space.

Most-common routes from door to till. Which displays interrupt the natural flow and which don't. Bottlenecks at peak. Useful for layout decisions long after the fact.

d / hour-by-hour

When the floor is busy and when it's empty.

Hourly footfall and dwell, plotted across the week. Match staffing to actual demand, not a guess from last quarter. Ties cleanly into your rota.

/ privacy by default

Counted, not identified.

People are tracked by appearance and trajectory, not by face. All processing of facial features happens in RAM; nothing biometric is persisted. Heatmaps, footfall, and route patterns are aggregate signals — useful to the operations team, useless for identifying any individual visitor.

/ the data table

What you receive, row by row.

timesignalwherevalue
end of dayfootfall · entry-Nmain door1,318 in · 1,272 out
end of daydwell · top zoneshelf B-04 · "organic produce"avg 38s · 412 visitors
end of daydwell · cold zoneshelf D-12 · "seasonal"avg 6s · 28 visitors
end of dayroute · most commondoor → bakery → till 341% of visits
peak hourfootfall · hourlymain door17:00–18:00 · 312/hr
/ try it on your site

First detection on day one. No financial commitment for two weeks.

If we can't reach the accuracy you agreed within two weeks, you pay nothing — and we remove anything we installed.

other use cases
first detection
48 hours from camera connect
onboarding
4–6 weeks of weekly syncs after that
guarantee
two-week risk-free window
compliance
UK GDPR · anonymised in RAM